Terms of use

The rules for using OddsUpfront: what the site is for, the limits of our prices and AI tools, links to bookmakers and our liability.

Last updated 7 November 2026.

These terms apply when you use OddsUpfront. By using it you accept these terms, so please read them. If you do not agree, please do not use the site.

Who can use the site

The site is for adults. You must be 18 or over to bet. Only bet where it is legal for you to do so. We may stop showing bookmakers and offers in places where they are not licensed.

Information only

OddsUpfront compares prices and offers from bookmakers. We do not take bets, and nothing on the site is betting, financial or professional advice.

  • Prices. Odds come from a third-party data provider and are refreshed periodically, not live. They can be delayed or wrong. The price on the bookmaker's own site is the one that counts, so always check it before you bet.
  • Offers. Welcome offers and their terms are set by each bookmaker and can change or end without notice. Read the full terms on the bookmaker's site before you sign up.
  • Ratings and reviews. These are our opinion, based on the method in how we rate.
  • No guarantees. No price, tool, tip or rating can make a bet a sure thing. Only bet what you can afford to lose.

AI tools

Some features, such as match briefs, Slip Doctor, Ask the Odds, the accumulator builder and the bonus decoder, use an AI model to write answers from our price data. They are marked as AI. AI answers can be wrong, out of date or incomplete, so check anything that matters before you rely on it. Do not include personal details, such as your name or account number, in anything you type or upload. Our privacy policy explains what happens to it.

Links to bookmakers and other sites

Links to bookmakers and other websites take you to services we do not run. Their own terms and privacy policies apply there, and we are not responsible for their services, decisions or payments. We may earn a commission when you follow some of these links, as explained in our affiliate disclosure.

Using the site fairly

Please do not:

  • use the site for anything unlawful, or to help anyone under 18 gamble;
  • try to get into parts of the site that are not public, or interfere with how it works;
  • copy prices or content in bulk, or at a rate that slows the site down, or republish them commercially without our written permission.

Search engines and AI assistants that follow our robots.txt are welcome to read and quote the site with a link back.

Content and trade marks

The text, design, data tables and software on the site belong to us or the people who license them to us. Bookmakers' names and logos and teams' crests belong to their owners and are shown only to identify them.

Our liability

We work to keep the site accurate and available, but we provide it as it is and cannot promise that it will always be correct, complete or online. We are not responsible for losses that come from betting decisions, from prices or offers that have changed, or from the services of bookmakers and other websites.

Nothing in these terms limits liability that cannot be limited by law, such as for fraud, or for death or personal injury caused by negligence, and nothing affects your statutory rights as a consumer.

Changes

We may update these terms. The date at the top shows when they last changed, and the version on this page is the one that applies.

Contact

Questions about these terms: hello@oddsupfront.com. Our company details are on the contact page.